Global Accessibility Awareness Day (GAAD) is an annual event dedicated to promoting digital accessibility and inclusion for people with disabilities. Celebrated on the third Thursday of May, GAAD shines a spotlight on the importance of designing technology that is usable by everyone, regardless of ability.

The Purpose of GAAD

The mission of GAAD is simple yet impactful: to raise awareness and spark conversations about digital access and inclusion. With over one billion people worldwide living with a disability, digital accessibility is a fundamental aspect of equal participation in modern life, from education and employment to social engagement and entertainment.

How GAAD Began

GAAD was co-founded in 2012 by Joe Devon and Jennison Asuncion, who envisioned a day when the tech community would collectively focus on making digital experiences more accessible. What started as a grassroots initiative has grown into a global movement, with events and activities taking place in dozens of countries each year.

Why Digital Accessibility Matters

Digital accessibility ensures that websites, apps, and digital tools are usable by people with various disabilities, including those who are blind or low vision, Deaf or hard of hearing, have mobility impairments, or cognitive disabilities. Accessible design benefits everyone by making digital experiences more user-friendly and inclusive.

Key aspects include:

  • Screen Reader Compatibility
  • Keyboard Navigation
  • Captioning and Transcripts
  • Color Contrast and Text Clarity
  • Flexible Interfaces for Different Needs

Ways to Be Mindful of Digital Accessibility on a Daily Basis

  • Attend Events: Join webinars, workshops, and panel discussions focused on accessibility design and best practices.
  • Audit Your Content: Evaluate and improve the accessibility of your website, app, or digital content.
  • Raise Awareness: Share resources and success stories on social media.
  • Learn and Train: Invest in accessibility training for yourself and your team to embed inclusive design principles into your work.

Moving Toward a More Accessible World

GAAD is more than just a one-day event—it’s a call to action for long-term commitment to digital inclusion. By embracing accessibility, we create a digital world where everyone, regardless of ability, can thrive and contribute fully. Let’s make accessibility a priority every day of the year.